Aston Martin
From Wikipedia, the free encyclopedia
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| Type | Private |
|---|---|
| Industry | Automobile manufacturing |
| Founded | London, (1913) |
| Founder(s) |
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| Headquarters | Gaydon, Warwickshire, United Kingdom |
| Area served | Worldwide |
| Key people |
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| Revenue | £474.3 million (2010)[2] |
| Net income | £7.6 million (2010)[2] |
| Owner(s) | |
| Subsidiaries | Aston Martin Racing (50%) |
| Website | astonmartin.com |
From 1994 until 2007, Aston Martin was a wholly owned subsidiary of the Ford Motor Company, becoming part of Ford's Premier Automotive Group when it was formed in 2000. In March 2007, a consortium of investors purchased 90% of Aston Martin for £479 million, with Ford retaining a £40 million stake.[5] In December 2012, the Italian private equity fund Investindustrial[6] signed a deal to buy 37.5% of Aston Martin, investing £150 million as a capital increase.[7][8]
Contents |
[edit] History
[edit] Founding
Aston Martin was founded in 1913 by Lionel Martin and Robert Bamford.[9] The two had joined forces as Bamford & Martin the previous year to sell cars made by Singer from premises in Callow Street, London where they also serviced GWK and Calthorpe vehicles. Martin raced specials at Aston Hill near Aston Clinton, and the pair decided to make their own vehicles.[10] The first car to be named Aston Martin was created by Martin by fitting a four-cylinder Coventry-Simplex engine to the chassis of a 1908 Isotta-Fraschini.[11][12]They acquired premises at Henniker Place in Kensington and produced their first car in March 1915. Production could not start because of the outbreak of World War I, and Martin joined the Admiralty and Bamford the Royal Army Service Corps. All machinery was sold to the Sopwith Aviation Company.
[edit] Inter war years
After the war, the company was refounded at Abingdon Road, Kensington and a new car designed to carry the Aston-Martin name. Bamford left in 1920 and the company was revitalised with funding from Count Louis Zborowski. In 1922, Bamford & Martin produced cars to compete in the French Grand Prix, which went on to set world speed and endurance records at Brooklands. Three works Team Cars with 16-valve twin cam engines were built for racing and record breaking: chassis number 1914, later developed as the Green Pea; chassis number 1915, the Razor Blade record car; and chassis number 1916, later developed as the Halford Special.Approximately 55 cars were built for sale in two configurations, long chassis and short chassis. The company went bankrupt in 1924 and was bought by Lady Charnwood, who put her son John Benson on the board. The company failed again in 1925 and the factory closed in 1926, with Lionel Martin leaving.
Later that year, Bill Renwick, Augustus (Bert) Bertelli and investors which included Lady Charnwood took control of the company. They renamed it Aston Martin Motors and moved it to the former Whitehead Aircraft Limited works in Feltham. Renwick and Bertelli had been in partnership some years and had developed an overhead-cam four-cylinder engine using Renwick's patented combustion chamber design, which they had tested in an Enfield Allday chassis. The only "Renwick and Bertelli" motor car made, it was known as "Buzzbox" and still survives.
The pair had planned to sell their engine to motor manufacturers, but having heard that the Aston Martin was no longer in production realised they could capitalise on its reputation to jump start the production of a completely new car.
Between 1926 and 1937 Bertelli was both technical director and designer of all new Aston Martins, since known as "Bertelli cars". They included the 1½-litre "T-type", "International", "Le Mans", "MKII" and its racing derivative, the "Ulster", and the 2-litre 15/98 and its racing derivative, the "Speed Model". Most were open two-seater sports cars bodied by Bert Bertelli's brother Enrico (Harry), with a small number of long-chassis four-seater tourers, dropheads and saloons also produced.
Bertelli was a competent driver keen to race his cars, one of few owner/manufacturer/drivers. The "LM" team cars were very successful in national and international motor racing including at Le Mans and the Mille Miglia.
Financial problems reappeared in 1932. The company was rescued for a year by L. Prideaux Brune before passing it on to Sir Arthur Sutherland. In 1936, Astin Martin decided to concentrate on road cars, producing just 700 until World War II halted work. Production shifted to aircraft components during the war.
[edit] David Brown era
While these models help Aston Martin establish a good racing pedigree, the DB4 stood out and yielded the famous DB5 in 1963. The company stayed true to its emerging "grand touring" style with the DB6 (1965–70), and DBS (1967–1972).
The six-cylinder engines of these cars from 1954 up to 1965 were designed by Tadek Marek.
[edit] 1970s—changing ownership
The Aston Martin company was often financially troubled. In 1972, the firm was sold to Company Developments, a Birmingham-based consortium chaired by William Willson, MBE.[13]The company was resold in 1975 by its receiver following a further bankruptcy to North American businessmen Peter Sprague and George Minden for £1.05 million.[14] A successful turn-around strategy led to the recruitment of 360 new employees and, by 1977, a trading profit of £750,000.[14] The new owners pushed the company into modernising its line, producing the V8 Vantage in 1977, the convertible Volante in 1978, and the one-off William Towns-styled Bulldog in 1980. Towns also styled the futuristic new Lagonda saloon, based on the V8 model.
In 1980 Aston-Martin sought to buy MG, planning to design a new model and offering their take on an updated 1981 model MGB. The acquisition never developed, as the company was badly hit by the economic contraction of the early 1980s. Worldwide sales shrank to three cars per week, prompting chairman Alan Curtis, Sprague, and Minden to consider shutting down production to concentrate on service and restoration. At this point Curtis attended the 1980 Pace sponsored Stirling Moss benefit day at Brands Hatch, and met fellow Farnham resident Victor Gauntlett.
[edit] 1980s—Victor Gauntlett
Gauntlett bought a 12.5% stake in Aston Martin for £500,000 via Pace Petroleum in 1980, with Tim Hearley of CH Industrials taking a similar share. Pace and CHI took over as joint 50/50 owners at the beginning of 1981, with Gauntlett as executive chairman. Gauntlett also led the sales team, and after some development and publicity when it became the world’s fastest 4-seater production car, was able to sell the Aston Martin Lagonda in Oman, Kuwait, and Qatar.[15]In 1982 Aston Martin was granted a Royal Warrant of Appointment by the Prince of Wales.[citation needed] The company holds the warrant to this day.
Understanding that it would take some time to develop new Aston Martin products, they created an engineering service subsidiary Tickford to develop automotive products for other companies. Products included a Tickford Austin Metro, a Tickford Ford Capri and even Tickford train interiors, particularly on the Jaguar XJS.[15] Pace continued sponsoring racing events, and now sponsored all Aston Martin Owners Club events, taking a Tickford-engined Nimrod Group C car owned by AMOC President Viscount Downe, which came third in the Manufacturers Championship in both 1982 and 1983. It also finished seventh in the 1982 24 Hours of Le Mans race. However, sales of production cars were now at an all time low of 30 cars produced in 1982.[15]
As trading became tighter in the petroleum market, and Aston Martin was requiring more time and money, Gauntlett agreed to sell Hays/Pace to the Kuwait Investment Office in September 1983. As Aston Martin required greater investment, he also agreed to sell his share holding to American importer and Greek shipping tycoon Peter Livanos, who invested via his joint venture company with Nick and John Papanicalou, ALL Inc. Gauntlett remained chairman of the AML company 55% owned by ALL, with Tickford a 50/50 venture between ALL and CHI. The uneasy relationship was ended when ALL exercised options to buy a larger share in AML; CHI's residual shares were exchanged for CHI's complete ownership of Tickford, which retained development of existing Aston Martin projects. In 1984, Titan the main shipping company of the Papanicolaou’s was in trouble, so Livanos's father George bought out the Papanicolaou's shares in ALL, while Gauntlett again became a shareholder with a 25% holding in AML. The deal valued Aston Martin/AML at £2 million, the year it built its 10,000th car.[15]
Although as a result Aston Martin had to make 60 members of the workforce redundant, Gauntlett bought a stake in Italian styling house Zagato, and resurrected its collaboration with Aston Martin.
The company needed funds to survive in the long term. In May 1987, Gauntlett and Prince Michael of Kent were staying at the home of Contessa Maggi, the wife of the founder of the original Mille Miglia, while watching the revival event. Another house guest was Walter Hayes, vice-President of Ford of Europe. Despite problems over the previous acquisition of AC Cars, Hayes saw the potential of the brand and the discussion resulted in Ford taking a share holding in September 1987.[17] In 1988, having produced some 5,000 cars in 20 years, a revived economy and successful sales of limited edition Vantage, and 52 Volante Zagato coupes at £86,000 each; the company finally retired the ancient V8 and introduced the Virage range—the first new Aston launched in 20 years.
Although Gauntlett was contractually to stay as chairman for two years, his racing interests took Aston back into sports car racing in 1989 with limited European success. However, with engine rule changes for the 1990 season and the launch of the new Aston Martin Volante model, Ford provided the limited supply of Cosworth engines to the Jaguar cars racing team. As the "small Aston" DB7 would require a large engineering input, Ford agreed to take full control of Aston Martin, and Gauntlett handed over the company chairmanship to Hayes in 1991.[18] In 1992, the Vantage version was announced, and the following year the company renewed the DB range by announcing the DB7.
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