Monday, 8 April 2013

JEEP

Jeep

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For other uses, see Jeep (disambiguation).
"General Purpose" redirects here. For other uses, see General purpose (disambiguation).
Jeep Jeep logo
Type     Division of Chrysler
Industry     Automobile
Founded     1941[1]
Headquarters     Toledo, Ohio, USA
Area served     Worldwide
Key people     Michael Manley (CEO of Jeep division)
Sergio Marchionne (CEO of Chrysler Group LLC)
Products     Sport Utility vehicles
Parent     Chrysler Group LLC
Website     www.jeep.com

Jeep is a brand of American automobiles that is a marque of Chrysler Group LLC, a consolidated subsidiary of Italian multinational automaker Fiat.[2][3] The former Chrysler Corporation acquired the Jeep brand, along with the remaining assets of its owner American Motors, in 1987. Jeep's line of vehicles consists solely of sport utility vehicles and off-road vehicles but has also included pickup trucks in the past.

The first Willys MB Jeeps were produced in 1941[1] with the first civilian models in 1945,[4] making it the oldest off-road vehicle and sport utility vehicle (SUV) brand. It inspired a number of other light utility vehicles, such as the Land Rover[5][6] which is the second oldest 4-wheel-drive brand. The original Jeep vehicle that first appeared as the prototype Bantam BRC became the primary light 4-wheel-drive vehicle of the United States Army and Allies during World War II, as well as the postwar period. Many Jeep variants serving similar military and civilian roles have since been created in other nati

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